The Lady Factory

Why is it?

But, why? 


These days, we tell our stories online, in perfectly styled, carefully curated shots of our amazing lives. This International Women’s Day, we asked women to take a selfie with real life.

We recognize the power of social media, not just as an escapist distraction, but as a gift: a platform for women everywhere to talk about what we’re going through.

That’s why we took a social phenomenon—pop-up experiential “museums”—and transformed ours into an opportunity for people to post about a reality that affects them every day. It’s an interactive art exhibit where we aim to rack up awareness over likes. A place to paint a picture of present day sexism rather than plot our next profile photos. Mostly, it’s a collective statement about where our heads are really at, even as we post our pretty pics. 

Welcome to The Lady Factory.